Lizzie Baird, Copywriter in London

Awards & About Me

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AWARDS & ABOUT ME

 

AWARDS

D&AD
MEDIA: Use of Integrated – R.I.P. Simon the Sloth – Wood Pencil

INTEGRATED: Earned Media/Medium Business – R.I.P. Simon the Sloth – Finalist

Cannes
DIRECT: Use of Broadcast – R.I.P. Simon the Sloth – Bronze Lion

MEDIA: Use of TV & Other Screens – R.I.P. Simon the Sloth –
Bronze Lion

BRAND EXPERIENCE & ACTIVATIONS: Retail Promotions & Competitions – R.I.P. Simon the Sloth – Finalist

MEDIA: Use of Social Platforms – The Rail Ritual – Finalist

Spikes
PR: Social Behaviour – The Rail Ritual – Gold Spike

PR: Corporate Purpose & Social Responsibility – The Rail Ritual – Finalist

BRAND EXPERIENCE & ACTIVATION: Social Behaviour – The Rail Ritual – Finalist

Webby’s
ADVERTISING, MEDIA & PR: Individual Social Video –
If It’s Not Gay, It’s Not Gay – Honoree

ADVERTISING, MEDIA & PR: Individual Video Short-form –
If It’s Not Gay, It’s Not Gay – Winner People’s Choice

NEW YORK FESTIVALS
ACTIVATION & ENGAGEMENT: Financial & Investment – R.I.P. Simon the Sloth – Third Place

ACTIVATION & ENGAGEMENT: Brave Work/Brave Client – R.I.P. Simon the Sloth – Finalist

AWARD
FILM: Charity Individual – If It’s Not Gay, It’s Not Gay – Silver

DIGITAL: Social Media, Charity – If It’s Not Gay, It’s Not Gay – Bronze 

CREATIVITY FOR GOOD: Advertising and Marketing Communications – If It’s Not Gay, It’s Not Gay – Bronze

RADIO: Charity, Individual – If It’s Not Gay, It’s Not Gay – Bronze

RADIO: Copywriting, Individual – If It’s Not Gay, It’s Not Gay – Bronze 

Axis
MEDIA: Creative Use of Media – R.I.P. Simon the Sloth – Bronze 

BRAND EXPERIENCE & ACTIVATION: Integrated Campaign Led by Brand Experience & Activation – R.I.P. Simon the Sloth – Bronze

DIRECT MARKETING: Direct Campaign – R.I.P. Simon the Sloth – Bronze

CHARITY: Digital or Screen – If It’s Not Gay, It’s Not Gay – Bronze 

MEDIA: Creative Use of Media (Integrated) – The Rail Ritual – Bronze

RETAIL: Purchase Experience – Japan’s #1 RTD Seeks NZ’s #1 Hand – Bronze

SOCIAL: UGC/Co-created – Japan’s #1 RTD Seeks NZ’s #1 Hand – Finalist

Effies
CONSUMER SERVICES: – Who Has Keys to Your House? – Bronze

NEW PRODUCT OR SERVICE: Japan’s #1 RTD Seeks NZ’s #1 Hand – Silver

BEVERAGES: Japan’s #1 RTD Seeks NZ’s #1 Hand – Silver

Tambuli
BEST BRAND IDEA FOR GOOD: If It’s Not Gay, It’s Not Gay – Silver

HUMANITY & CULTURE: Youth Brand –
If It’s Not Gay, It’s Not Gay – Silver

HUMANITY & CULTURE: Education & Lifelong Learning –
If It’s Not Gay, It’s Not Gay – Silver

Ad Stars
Interactive: If It’s Not Gay, It’s Not Gay – Finalist 

Best Ads
TV: RainbowYOUTH: If It’s Not Gay, It’s Not Gay 

RADIO: RainbowYOUTH: Gay

DIRECT: KFC: Waffle Double Down Bib

PRINT: Briscoes: Your Winter Escape

RADIO: HPA: Notice the Change

WED FILM: Cheers! Advice 

Hi, I’m Lizzie. Thanks for stopping by.

I love doing work that creates change and makes the world a better place.

Over the years, I’ve worked in top agencies including Adam&Eve DDB, DDB NZ, Clemenger BBDO and Special Group.

I’ve been on juries, founded DDB’s Junior Creative training and mentoring programme and been awarded at shows around the globe from The New Zealand Effie Awards to D&AD.

Outside of advertising, I spend my time weaving, making pottery and telling my dog he’s handsome.

If you have a project or role you’d like to chat about, please get in touch.